Motion Sensors as a Marketing Enhancer
Nowadays, people have very high expectations regarding marketing experiences. They are looking for instant gratification and enjoyment and are becoming more demanding when it comes to deliver attention. Brands, companies and agencies have to come up with more creative ideas in order to attract and engage with their audiences. The use of digital and technology […]
HOW TO DRAW ATTENTION – getting fans in the stands.
Backgrounds and Problems Draw attention and engage with your audience. These are the main challenges professionals of the events industry have. With so much to pay attention to, why should someone pay attention to you or your brand? A famous quote by Steve Rubel of Edelman says that “Attention is the most important currency that […]
#4 ways to educate your audience on VR
Virtual Reality (VR) is being heralded as the next frontier in advertising, marketing, and storytelling. We know global search interest in VR grew nearly 4X over 2015 alone (data from Google). Still, there are large amounts of people that never tried it yet. That is because many people still feel intimidated by the technology, especially […]