Why You Should Have Photo Activation At Your Next Event
People love capturing memories and photos are one of the best ways to do that. Truth is, people love getting their picture taken. A branded photo opportunity gives attendees a memorable way to keep the experience alive. People of all ages love to share photos whether via email or on their favorite social site: Facebook, […]
The Millennials—What’s Next?
I’ve been reading many articles on Millennials; what to expect from this group, what do they respond to and how they interact as consumers. Articles list this group size anywhere from 70 to 100 million with a purchasing power of over $200 billion. As companies, don’t we want a piece of that pie? This is […]
Successful Show at IAEE Expo! Expo!
We just wrapped up at IAEE Expo! Expo! We showcased our photo activation software, data capture as well as several interactive games, including a custom game with Kinect Motion technology. By simply moving your arms in a steering wheel motion you can direct a car through a virtual city. We teamed up with Cordell Racing […]
Cardboard Provides Immersive Experience
Last week I wrote about a new immersive technology by Samsung. This week I read an article about Google Cardboard, another immersive product introduced last June that is currently being used by Volvo. Cardboard is a rendition of Oculus Rift that’s made out of—you guessed it, cardboard and it’s being used in a marketing campaign […]
Immersive Video Activation Creates True Virtual Reality
Always on the lookout for new technology and Samsung recently announced a new 3D 360-degree experience. Looks very interesting and how awesome would it be to virtually attend a sold-out concert or sporting event? Pretty cool! http://bit.ly/11lpOff Elation Digital develops a wide variety of interactive brand experiences and event technologies to draw crowds for mobile […]
Custom Branded Games
Engaging potential customers in a fun interactive way is a great way to generate brand awareness. Elation Digital has developed a repertoire of games with various technologies: touch, motion, interactive, driving, puzzle, and trivia which are fully customizable based on the event, the target market and specific brand campaign goals. For the launch of LG’s […]
Fixed Installations – Interactive for Fixed Installation – New Reel
Our team has been working with several projects recently in what we call “fixed installations”. Our company comes from the experiential space where we’ve generally provided interactive for events, trade shows and more recently experiential campaigns. Fixed installations are permanent or semi permanent interactive displays and experiences. Think of museums and exhibits. Our team […]
Experiential Marketing and Goal of Emotional Connections
Have you ever been at a concert and just really FELT the music? Just really be part of the moment, the combination of the environment, the sound, the people around you. Political rallies, concerts, commencement speech’s…It’s hard to explain these amazing experiences and how they can connect with you, but it’s this alchemy that we […]
Elation Digital Brand Launch
Today, we’ve officially launched Elation Digital as the new brand identity for our company. Our team is really excited about the strategic shift to focus on providing interactive solutions to our agency partners for events, experiential tours and retail installations. We continue to grow our team and capabilities. The name Elation was chosen because […]